Tuesday, February 23, 2010

Social Networking and Business

LinkedIn is a very useful social networking tool that can be used to link a person to the business world. A lot of businesses have a linked in page which they use to increase communication with its employees, to keep and eye on competitors and to find new employees.

I think that it is important for businesses to stay up to date with current technologies. I think that by having social networks it helps a business stay in touch with the real world and what is going on outside of their company. A company can see what others in their market are doing and also what people think of their business. LinkedIn can help a business stay current.

Tuesday, February 16, 2010

Letter writing is archaic and should not be taught any more.

Letter writing has been around for a long time and might be considered pretty archaic, however it is not useless. Written letters are important because often times a hard copy is necessary for organization and the letter might draw more attention from the receiver than an email or phone call. Letters are also used in a formal setting for many reasons including requests, recommendations or for something as simple as sending thanks.

It is useful knowledge for students to take in because they will use it at some point in their career. It will help in a professional setting to know ahead of time how to write a letter. A written letter will always be an important way to communicate in a precise, professional manner.

Saturday, February 6, 2010

What can professional blogs do for businesses and organizations?

Professional blogs can work wonders for a company’s marketing campaign. Whether the company is just starting out or has been around for a long time, a blog will help create a social following for a company.

If a professional posts information on the blog they can use specific words in a title to help consumers find a company blog through the use of a search engine. The blog might be used to post specials or give daily updates to interested consumers, which in turn can link back to the company website. If a company blog is interesting, personal bloggers or other company bloggers might choose to add that company’s blog URL to a list of their favorite blogs, which will help other people find the company. A blog can also make a company some extra money by having sponsor’s advertise on the company’s blog site. Blogs are becoming a really popular internet resource for company’s that are trying to expand.

Blogs are easy to use and very inexpensive to operate, there is no better way to build a social following than by using a blog.